Online survey: Biodiversity and food production

News in the Framework of the European Business & Biodiversity Campaign


Online survey: Biodiversity and food production

In order to determine consumers´ attitudes towards biodiversity and their behavioral intentions when buying food, the Center for Technology and Society (ZTG) at the Technical University of Berlin conducted an online survey with 1,028 people in June 2022.

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17 November 2022: Key topics of the survey are knowledge about biodiversity, awareness of the impact of food production on biodiversity, as well as attitudes and prioritizations of the respondents in this regard, e.g. according to benefit considerations. Furthermore, the willingness to act for the conservation of biodiversity (e.g. by buying biodiversity-friendly products) and the expectations of consumers regarding biodiversity conservation towards food producers were surveyed.

To the results:

Author: GNF