Integration of biodiversity aspects
in current CSR tourism processes
Tourism depends on an intact and attractive nature and culture - the conservation of biodiversity is a priority for all stakeholders. For operators of hotels, tour operators and destinations in Germany, it is now easier to contribute to the preservation and promotion of biodiversity and to draw attention to their commitment to sustainable development.
In cooperation with the partners Ecotrans and adelphi the Global Nature Fund has developed self-checks on biodiversity for tourist accommodations, restaurants, camping sites, tourist destinations, tour operators and travel agencies. Thus companies can determine to what extent they already contribute to the conservation of biodiversity and what measures need still to be taken. A comprehensive online knowledge pool with numerous good examples, publications and contacts supports tourism management.
Biodiversity in existing labels
The three partners also developed biodiversity criteria that have been published in a catalogue of recommendations for the variety of standards, labels and awards in tourism. The requirements range from the processing of 100% certified marine fish up to biodiversity-oriented design of at least 30% of the outdoor facilities of a hotel operation. Standard organizations which have integrated all these criteria can without exaggeration claim for themselves that their certified organizations primary concern is the protection of biodiversity.
Green travel map
In order to assist destination managers and tour operators, professionals and traveller to recognise sustainable tourism in Germany, a "Green Travel Map Germany" online at the portal DestiNet.eu was adjusted and supplemented by the aspect of "best practice examples for the conservation of biodiversity". All activities where implemented in the framework of the project for the integration of biodiversity in CSR processes in tourism funded by the Federal Environment Ministry and the Federal Office for Nature Conservation.
Global Nature Fund - Office Bonn
Phone: +49 - (0) 228 - 184 86 94 – 11
Partners: Ecotrans (Lead Partner), adelphi, Global Nature Fund (GNF)
Ministry for the Environment, Nature Conservation, Building and Nuclear Safety
(BMUB) within the framework of UFO PLAN, Federal Agency for Nature Conservation (BfN)