- Cost of soil erosion in Europe alone amount to about 53 € per hectare and year
- 70 % of the 124 most common used agricultural crops depend on insect pollination. "The Food and Agricultural Organization of the United Nations (FAO) estimated, that of the 100 globally most used agricultural crops, delivering about 90 percent of nutrition, 71 are pollinated by bees. In Europe alonea bout 84 % of 264 agricultural crops are pollinated by animals and bee pollination single-handedly accounts for 4000 vegetables” (UNEP, 2010)
By species extinction the genetic pool and therefore the possibility of investigating specific genetic features, e. g. heat or coldness adaption, is limited. Since such qualities could be important for the development of cultivars or products, they are also called ‘values of an option’. Since there are about 6000 plant species, but today only about 30 agricultural plants are commonly used in food production, this potential may get esp. important facing climate and global change impacts.
A growing use of social media also contributes to rapidly spreading word, e. g. about the destruction of orang-utang habitats by palmoil plantations, informing recent and potential customers. Also in classic media the critical reporting is getting more frequent and unresolved issues are likely to lead to loss of reputation and image. Especially food industry businesses were spotlighted in the last years.