This Executive Summary for Business builds upon data and analysis from Charting New Waters: State of Watershed Payments. In Charting New Waters, Ecosystem Marktplace tracks the size, scope, and outlook for investments in watershed services and in the ecological infrastructure from which they flow, focusing on transactions between investors and watershed service providers.
Washington D. C., 17 January 2013
This Executive Summary is based on the Report "Charting New Waters – State of Watershed Payments 2012". It Reviews findings that are of specific relevance to private sector decision- makers to offer a benchmark for business investments in nature-based solutions to the water crisis.
Both this Executive Summary and the full report rely on
proprietary data collected via surveys, interviews, and desk research
covering over 300 watershed investment programs in more than 30
In 2013, the World Economic Forum rated the risk of a global water
supply crisis as a greater threat than worldwide food shortages or the
diffusion of weapons of mass destruction, both in its probability of
occurring and the seriousness of impacts. For business, water security
poses an undeniable challenge in the coming decades: nearly
three-quarters of Global 500 companies surveyed this year say that their
business faces substantive water risk.
From a business perspective, managing watershed and supply-chain
risks at their source will be critical in navigating a water-insecure
future. To focus only on efficiency or management at the level of direct
operations means missing key risks and opportunities. Investors are
beginning to understand this and are rewarding companies with a water
stewardship perspective. This brief captures the first volley in a new
way of thinking about water resources. A few business leaders have
already found that IWS approaches can lower costs, improve local
relationships, and create new opportunities – turning risk into a
competitive edge. Many more have taken initial steps toward
understanding the nature and level of water risk. But it will require a
collective effort on all fronts – policy, business, and NGO – to
translate this awareness into action.
You can find the study here.